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Marketer-friendly summary of the most important changes to browsers, privacy laws, and analytics delivered quarterly to your inbox.

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Past Editions

Q4 2020 Edition of The Refresher

Wednesday, Jan 20, 2021 by Damon

In today’s edition: New Canadian privacy laws incoming Microsoft launches heatmap and session replay tool GA4 update Consent Mode for Google Ads and Analytics Firefox joins Safari and Chrome in blocking network cache The fourth quarter of 2020 saw the first publication of the next generation of Canadian privacy laws, a new analytics product from Microsoft, and some important privacy improvements in Firefox that affect web developers. New Canadian Privacy Laws Incoming The Consumer Privacy Protection Act passed its first reading in the House of Representatives in November.

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Q3 2020 Edition of The Refresher

Monday, Oct 5, 2020 by Damon

In today’s edition: Ecommerce for App & Web CCPA signed in to law Server-side GTM IDFA on iOS But first, a word on the fractured state of privacy protections in North America and how that is going to make our jobs as marketers much harder. Canada and the US are both in need of major updates to privacy protections. California is taking the lead with the newly-finalized California Consumer Protection Act.

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